Ashton Hall revealed that he walked away from a deal with Saratoga Water because the offer did not come with a piece of the company.
The fitness creator addressed his relationship with the brand during an appearance on Cam Newton’s Funky Friday podcast, confirming that he has no ownership stake despite helping make Saratoga bottles a fixture of his viral morning routine.
“No shares. Nah, no, I’m actually not with them at all,” Hall told Newton.
Hall’s videos reportedly helped drive a 1,400 percent jump in Google searches for Saratoga Water, but he said a traditional endorsement was not enough to win him over.
“I’m just big on ownership,” Hall explained. “We can make cash. We can make money. That’s cool. But it’s like I want to make money when I sleep.”
Hall said he is focused on building something his children can benefit from long after a viral moment passes. He compared that goal to the ownership paths taken by Jeff Bezos with Amazon and Elon Musk with Tesla.
“I could get another watch, another car,” Hall said. “I like to invest my time into the companies that I can go in and have a big exit strategy with.”
Hall, who already has stakes in an energy drink company and Price.com, said there is no bad blood.
“I got love. I still drink Saratoga,” he said. “Saratoga’s all in my videos still to this day.”
Ashton Hall built his career as a fitness creator and entrepreneur, gaining a massive following through motivational content, intense workouts and his elaborate morning routine videos. His disciplined lifestyle has helped him reach more than 40 million followers across social media, while his growing business portfolio includes investments in an energy drink brand and Price.com.
